Welcome to another exciting episode of "Winning with AI." Today, we are joined by George Storm, a veteran in the sales industry with over two decades of experience spanning real estate, insurance, SaaS, and more. Now the CEO of Break the Box and co-founder of Skills, George shares his journey from an SDR to a visionary leader in the B2B SaaS space.
In this episode, George delves into the transformative role of AI in the sales landscape. He discusses how AI is revolutionizing the startup ecosystem, enabling entrepreneurs to launch businesses with minimal budgets. However, he also highlights the pitfalls of over-reliance on AI, cautioning against sacrificing quality for quantity in sales outreach.
George provides valuable insights into building effective sales processes, the importance of personalization, and the need to align sales strategies with buyer personas. He also shares his thoughts on the future of AI, emphasizing the importance of moving upstream in sales and focusing on human connection to thrive in a rapidly evolving market.
Whether you're a sales professional or an AI enthusiast, this episode offers a wealth of knowledge on leveraging AI for sales success while maintaining the essence of human interaction.
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